Indonesia has requested that Apple and Google block Temu, a Chinese fast fashion e-commerce platform, from their app stores to protect small and medium-sized businesses in the country, according to communications minister Budi Arie Setiadi. The move is aimed at pre-empting unhealthy competition from Temu, which offers cheap products by connecting consumers directly with factories in China, despite authorities not yet finding transactions involving Indonesian residents.
Temu, owned by PDD Holdings, has faced scrutiny in several countries due to its low-cost business model. Indonesia's decision aligns with its previous move to force TikTok to close its e-commerce service in the country to protect local merchants and users' data. The government is also considering a similar block for Shein, another Chinese e-commerce platform.
Indonesia’s e-commerce industry is growing rapidly and is expected to reach US$160 billion by 2030.

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