KUALA LUMPUR, April 1 (Bernama) -- Bursa Malaysia closed higher on Wednesday, with the key index rising 1.10 per cent, in line with firm gains across regional markets following a strong rally on Wall Street overnight, said an analyst. IPPFA Sdn Bhd director of investment strategy and country economist Mohd Sedek Jantan said the improvement in sentiment was underpinned by easing geopolitical concerns and a decline in oil prices. At 5 pm, the FTSE Bursa Malaysia KLCI (FBM KLCI) increase 18.54 points or 1.10 per cent to 1,708.90 from Tuesday’s close of 1,690.36. The benchmark index opened 25.58 points higher at 1,715.94, marking its intraday high, and hit a low of 1,700.20 during the mid-morning session. The broader market was positive, with gainers leading decliners 780 to 444. A total of 475 counters were unchanged, 926 untraded and 11 suspended.
BYD Expands in Europe with Competitive Pricing
- Chinese EV maker BYD introduced its compact SUV, the Atto 2, in France for €28,990 ($30,358).
- The Atto 2 enters the highly competitive European B-SUV market, offering a cheaper alternative to major rivals.
How BYD’s Atto 2 Stacks Up Against Competitors
- €5,000 cheaper than the Kia Niro.
- €6,000 less than the Opel Mokka-e.
- €7,000 below the Peugeot e-2008.
- However, Opel Mokka-e and Peugeot e-2008 qualify for French EV incentives of up to €4,000, reducing the price gap.
- The Stellantis Citroen e-C3 remains €6,000 cheaper than the Atto 2 even before incentives.
BYD’s Strategy in the European EV Market
- BYD is aggressively pricing its models to compete with established automakers.
- Expanding into France and broader European markets, targeting price-sensitive consumers.
- The launch in Paris’ La Défense Arena signals BYD’s commitment to European expansion.
Summary:
- BYD launches Atto 2 compact SUV in France at €28,990, undercutting key competitors.
- Pricing is significantly lower than Kia, Opel, and Peugeot’s EVs, but some rivals benefit from French EV subsidies.
- BYD aims to strengthen its position in the European EV market through aggressive pricing.
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