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High Drama and Big Impact: Trump’s Bold Tariff Plans and What to Expect

Expect significant new tariffs on Chinese imports and moderate levies on goods from other nations , as President-elect Donald Trump rolls out his protectionist agenda. However, with his preference for chaotic policymaking and sudden shifts , there’s uncertainty on how soon these import taxes will actually hit. Dubbed “ Tariff Man ,” Trump aims to use tariffs both strategically and tactically . He’s mentioned taxing all Chinese goods up to 60% and potentially setting 10%-20% tariffs on imports globally , but details on these plans remain vague . Key players within Trump’s team are divided: Robert Lighthizer , a staunch tariff advocate, sees permanent duties as crucial to balance US trade , while others, like billionaires John Paulson and Scott Bessent , view tariffs as temporary leverage. Trump’s previous administration had mixed feelings, especially on national security-related trade limits , which he sometimes dismissed, favoring an “open for business” approach. High-profile busin

Heineken Takes US$949 Million Hit in China Amid Cautious Outlook

Heineken NV reported an €874 million (US$949 million or RM4.40 billion) impairment on its stake in China Resources Beer Holdings Co, reflecting weakened consumer spending in China, the US, and Europe. This financial hit is attributed to a decline in the valuation of its Chinese partner due to slumping demand and share price concerns.

Key Takeaways:

  • Impairment Details: Heineken cited a decline in the valuation of its 40% stake in China Resources Beer Holdings Co. This stake was initially acquired for US$3.1 billion in 2018, aimed at leveraging China Resources Beer's distribution network and expanding into the premium beer segment.

  • Market Impact: Heineken shares fell by as much as 7.4% on Monday in Amsterdam and have decreased by 7.3% over the past 12 months. Beer volume grew 2.1% organically in the first half of the year, missing the Bloomberg estimate of 3.7%. Heineken also narrowed its full-year operating profit forecast to a range of 4% to 8%.

  • CEO’s Perspective: Heineken CEO Dolf van den Brink described the impairment as a "technical adjustment," not reflective of the underlying performance. He also expressed caution regarding consumer sentiment in developed markets like North America and Europe.

  • Market Conditions: Consumer spending in China has struggled to rebound post-pandemic, further affected by a real estate crisis. In the US, market conditions remain depressed, and Europe has seen intensified competition and cooler weather impacting beer volumes.

  • Forecast and Strategy: Heineken's revised operating profit forecast reflects cautious optimism. The company plans to increase investment in marketing in key markets like Mexico and South Africa, focusing on its premium and zero-alcohol beers. Despite challenges, Heineken remains committed to its investments in Nigeria, where it faces inflation and currency exchange issues.

  • Analyst Reactions: RBC analysts noted that Heineken's results missed expectations across most metrics, particularly in Europe, where the performance was weak.

Conclusion: Heineken is navigating a challenging environment with strategic investments and a cautious outlook. Despite a significant impairment in China, the company remains focused on leveraging its strong brand portfolio and exploring growth opportunities in key markets.

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