Apple Inc. has proposed investing nearly $10 million to boost local manufacturing in Indonesia, aiming to remove a ban on its latest iPhone 16, according to insiders. The proposal suggests building a factory in Bandung with local suppliers to produce accessories and components for Apple devices.
Key Points:
- Investment Proposal: Apple submitted this investment plan to Indonesia’s Ministry of Industry after the iPhone 16 was blocked due to unmet local content requirements.
- Local Production Push: Apple’s investment would fulfill Indonesia’s mandate for 40% domestic content in smartphones and tablets, part of President Prabowo Subianto’s broader strategy to increase domestic manufacturing.
- Industry Concerns: While Indonesia’s government views Apple’s move as a win, the pressure on foreign companies might deter new investments or expansions, especially as some firms look to shift away from reliance on China.
Background:
Indonesia previously enforced similar policies, barring sales of Google’s Pixel phones and pushing ByteDance’s TikTok to invest in local retail. While Apple has invested in developer academies, this latest push aligns with Indonesia’s goal of revitalizing its manufacturing sector, which has dropped from 21.1% to 18.7% of GDP since 2014.
The Ministry of Industry is expected to finalize its decision soon, potentially opening Indonesia’s market of 278 million tech-savvy consumers to Apple’s latest products.
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